by Felicia | Jun 26, 2019 | Advertising, Amazon Ads, Keywords
What is the point of using negative keywords? Wouldn’t reduce the chances of finding targets that convert? The reason negative keywords are so powerful is the same reason a lot of other tools that people ignore are so powerful.Control. If you control where you...
by Felicia | Apr 27, 2019 | Amazon Ads, Keywords
Should I create an ad using the new keywords and a higher bid and once I determine which ones work, test different bids to see which works best, or should I create 4 ads with different bids directly from the get-go? I wouldn’t do the second one. You’re not necessarily...